Refund, Privacy and Terms of Service (TOS) Statements
SMS TERMS & PRIVACY POLICY
Last updated: 13 September 2026
These SMS Terms and Privacy Policy govern the Hills & Mountains text-messaging programme operated by JG Retail Limited, trading as Hills & Mountains (“Hills & Mountains”, “we”, “us” or “our”).
JG Retail Limited is registered in England and Wales under company number 09826823. Our registered office is YOLC, Admiral’s Yard, Low Road, Hunslet, Leeds, England, LS10 1AE.
By opting in to our SMS programme, you agree to these terms.
SMS MARKETING TERMS
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Programme description
When you opt in to Hills & Mountains SMS marketing, you agree to receive recurring automated promotional and personalised marketing text messages from Hills & Mountains at the mobile telephone number you provided.
Messages may include:
• Special offers and discount codes
• Product launches and availability updates
• Sale and promotional announcements
• Shopping-basket and abandoned-checkout reminders
• Order-related follow-ups
• Requests for reviews or feedback
• Other marketing communications relating to Hills & Mountains products and services
Messages may be sent using an automatic telephone dialling system or other automated technology.
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Consent
Your consent to receive marketing text messages is voluntary and is not a condition of purchasing any goods or services from Hills & Mountains.
Providing a telephone number when placing an order does not, by itself, constitute consent to receive SMS marketing. We will only send SMS marketing where you have expressly opted in.
You confirm that you are the account holder for the mobile number provided, or that you have the account holder’s permission to enrol that number.
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Message frequency and charges
Message frequency varies.
Message and data rates may apply according to the terms of your mobile telephone plan. Hills & Mountains does not charge you for receiving our messages, but your mobile network provider may do so.
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Opting out
You may unsubscribe from Hills & Mountains SMS marketing at any time by replying STOP to any marketing text message.
After replying STOP, you may receive one final message confirming that you have been unsubscribed. You will then no longer receive SMS marketing from us unless you opt in again.
Alternative words such as CANCEL, END, QUIT, UNSUBSCRIBE or OPTOUT may also be recognised, but replying STOP is the recommended method.
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Help and customer support
For assistance, reply HELP to any Hills & Mountains text message or contact us at:
Email: support@hillsandmountains.com
Postal address: JG Retail Limited, YOLC, Admiral’s Yard, Low Road, Hunslet, Leeds, England, LS10 1AE.
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Mobile number changes
If you change, transfer or stop using the mobile number enrolled in our SMS programme, you should unsubscribe before discontinuing use of that number. You are responsible for keeping the mobile number associated with your consent accurate and up to date.
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Message delivery
Message delivery is subject to effective transmission by your mobile network provider and is not guaranteed. Mobile network providers are not responsible for delayed or undelivered messages.
Not all mobile devices or networks may be supported.
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Programme changes
We may change, suspend or discontinue our SMS programme at any time. We may also update these SMS Terms by publishing a revised version on our website. Changes will take effect when published unless otherwise stated.
SMS PRIVACY POLICY
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Information we collect
When you opt in to Hills & Mountains SMS marketing, we may collect and process:
• Your mobile telephone number
• Your name and contact information
• The date, time, method and source of your consent
• Records demonstrating the wording presented when you opted in
• Your SMS subscription status
• Messages you send to us, including STOP and HELP requests
• Message delivery, engagement and interaction information
• Shopping activity used to provide relevant messages, including basket and checkout activity
• Information about purchases made through our store
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How we use SMS information
We use this information to:
• Operate and administer our SMS programme
• Send marketing messages where you have consented
• Personalise messages and product recommendations
• Send shopping-basket or abandoned-checkout reminders
• Record, manage and honour consent and unsubscribe requests
• Respond to questions and support requests
• Monitor delivery and programme performance
• Prevent fraud, misuse and unauthorised activity
• Comply with applicable laws, regulations and industry requirements
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SMS data sharing
We may disclose SMS information to service providers that help us operate our messaging programme, including Mailchimp, telecommunications providers, mobile network operators, messaging platforms, technology providers and professional advisers.
These providers may only process the information as necessary to perform services on our behalf or to satisfy applicable legal requirements.
We do not sell, rent or share SMS opt-in information, mobile telephone numbers or SMS consent records with third parties or affiliates for their own marketing or promotional purposes.
All categories of personal information described in our wider Privacy Policy exclude text-messaging originator opt-in data and consent. This information will not be shared with any third parties or affiliates for their marketing or promotional purposes.
The preceding restrictions do not prevent us from sharing information with service providers that support the delivery and operation of our SMS programme, provided those parties do not use the information for their own marketing purposes.
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Legal basis and consent
We send SMS marketing on the basis of your express consent. You may withdraw that consent at any time by replying STOP.
Withdrawing SMS consent does not affect the lawfulness of processing that took place before your withdrawal and does not automatically unsubscribe you from email marketing or essential transactional communications.
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Data retention
We retain SMS consent and opt-out records for as long as reasonably necessary to operate our programme, demonstrate compliance, resolve disputes and satisfy our legal obligations.
If you unsubscribe, we may retain your mobile number on a suppression list so that we can honour your request and avoid sending further SMS marketing.
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International processing
Some of our service providers may process personal information outside the United Kingdom or the country in which you live. Where required, we use appropriate safeguards for international transfers of personal information.
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Your privacy rights
Depending on where you live, you may have the right to:
• Request access to personal information we hold about you
• Ask us to correct inaccurate information
• Request deletion of certain information
• Restrict or object to certain processing
• Withdraw your consent
• Request a copy of certain information in a portable format
• Make a complaint to an applicable data-protection authority
To exercise your rights, email support@hillsandmountains.com.
UK residents may also contact the Information Commissioner’s Office through www.ico.org.uk.
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Children
Our SMS marketing programme is not intended for children. You must be at least 18 years old, or the age of majority where you live if higher, to opt in.
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Security
We use reasonable administrative, technical and organisational safeguards designed to protect SMS information against unauthorised access, loss, misuse, disclosure or alteration. No electronic storage or transmission method can, however, be guaranteed to be completely secure.
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Contact us
Questions about these SMS Terms, our SMS programme or how we use your personal information should be directed to:
JG Retail Limited
Trading as Hills & Mountains
Company number: 09826823
YOLC, Admiral’s Yard
Low Road
Hunslet
Leeds
England
LS10 1AE